01
Custom programming
Built around your equipment, schedule, injury history, life. Reassessed every 4 weeks.
Online 1:1 · 12-week minimum · 35+
Get strong. Stay strong. Sustainably.
Online 1:1 coaching for the 35+ crowd. Strength + nutrition + recovery — app-based, weekly video review, monthly check-in calls.
Certified strength coach
20-client roster cap
Injury-aware programming
No meal plans, no shame
01The rosterCapped at 20 clients
- 9
- Years coaching online
- 11 mo
- Average client tenure
- 124
- Clients coached to date
- 86%%
- Still training a year later
02The programmeEverything, every tier
What coaching includes
02
Nutrition coaching
Macro guidance + meal-pattern coaching. Not a meal plan; a way of thinking you keep.
03
Weekly form review
Film your lifts in the app; get frame-by-frame feedback before the next session.
04
Monthly call + messaging
A 45-minute video check-in each month, plus message access for the small stuff between.
05
Recovery + sleep
Load managed against how you actually slept and what your week is doing to you. Deload weeks are planned, not a reward for breaking.
06
Injury coordination
If you have a physio, I program to their restrictions and email them the block. If you do not, I will tell you when you need one.
Coaching for bodies with a history.
I coach people who have jobs, kids, old injuries, and no interest in a bro split. The work is simple, progressive strength done consistently — programmed around your actual week, not an ideal one.
- Certified strength + conditioning coach, 9 years coaching online
- Roster capped at 20 — you are not a spreadsheet row
- Trains around injuries, not through them
03How it startsApplication, not checkout
The first four weeks.
Apply + intro call
A short form, then a free 20-minute call. If the fit isn't right I'll say so and point you somewhere better.
Assessment week
Movement screen by video, training history, equipment audit. Your first block is built from this, not a template.
Train + review
Daily workouts in the app, weekly form review, adjustments every week based on what actually happened.
Reassess at week 4
Progress check against the baseline. The block evolves; the habit is the product.
Client resultsShared with permission
Transformations with receipts.
Real clients, real timelines. Results vary — consistency doesn't.
Desk-bound to 140kg deadlift
Marcus, 442025Postpartum return to training
Sarah, 382024Marathon PB at 47
David, 472024
Coaching plans
Same coaching on every plan
The commitment window is the only variable. Nothing is gated behind the higher tier — that would be a strange way to coach someone.
Foundation
$325/month
12-week minimumNo joining fee
- Custom programme, rebuilt every 4 weeks
- Nutrition targets + habit coaching
- Weekly video form review
- Monthly 45-minute call
- Message access between sessions
Most clients
Quarterly
$285/month
Renews every 3 monthsNo joining fee
- Everything in Foundation
- Body composition check every 8 weeks
- Programme carries across the break if you travel
- Pause once a year, no charge
Annual
$245/month
12 months, billed yearlyNo joining fee
- Everything in Quarterly
- Saves $480 across the year
- Progress photos + measurements every 8 weeks
- One free reassessment block after injury or illness
No sign-up fee, no equipment to buy, no supplement affiliate links. If you stop, you keep every programme I ever wrote you.
Clients say
The first thing that stuck.
5 out of 5 stars
“Lost 28 lbs and got my back pain under control in 6 months. First fitness thing I've ever stuck with — because it was built around my life, not someone else's.”
M
Marcus T.
Client, 18 months
And 1 more review
04Honest answers
Before you apply
Do I need a gym?+
No — programmes are built around what you have. A barbell setup is great; a pair of dumbbells and a band is workable.
Why a 12-week minimum?+
Because that's the honest window for visible change. Shorter engagements sell hope, not results.
What if I have an injury?+
Most clients do. I program around cleared restrictions and coordinate with your physio when there is one.
How is this different from an app plan?+
A human watches your lifts every week and rewrites the plan when life happens. The app is the delivery method, not the coach.
When can I start?+
The roster is capped at 20. When it's full, applications join a waitlist — usually 2–4 weeks.
How much time a week does this take?+
Three sessions of 45–60 minutes is the standard week. Two works if that is genuinely all you have — I would rather build a plan you complete than one you admire.
Will you tell me what to eat?+
No meal plans. You get targets, a shopping approach, and coaching on the two or three habits that actually move your numbers. Meal plans work until the first restaurant.
What if I need to pause?+
Say so. Quarterly and annual clients get a free pause each year; anyone can pause for a medical reason at any time without argument.
Do you take clients under 35?+
Sometimes — but the programming, the recovery assumptions and the whole register here are built for people whose bodies have a history. Under 30, you can probably do better elsewhere and I will say so.
Can I cancel?+
At the end of any commitment window, in one message, no exit call. You keep every programme, spreadsheet and video note I ever sent you.
Strong at 35. Stronger at 50.
Apply now — I review every application personally and reply within 48 hours.
20-client cap · 12-week minimum · Reply within 48h
Apply for coaching
A few questions about where you are and where you're headed. I reply to every applicant within 48 hours.
- Email
- Based inDenver, CO · clients worldwide
- ResponseWithin 48 hours